Topseller
Discover the most popular toys!
Here you will find the top selling products from the Simba range at a glance.
Fireman Sam
Fireman Sam is on hand to help! The fireman from Pontypandy is always on the road to lend a hand to people in need.
Get ready for some heroic stories in your child’s bedroom!
Plush and cuddly animals
ChiChi LOVE
The soft and cuddly ChiChi LOVE plush dogs like to follow the latest fashion trends and are friends for life.
Discover all of the four-legged friends!
Frozen 2
In this film, sisters Anna and Elsa go on an adventurous journey with their friends Kristoff, Sven and snowman Olaf.
Discover these cuddly plush toys from the film!
Theme worlds
Newly arrived
Our top sellers and recommendations
Topseller

- 52%
Toy figure sets
Sam Mountain Rescue Station
€61.99
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- 60%
Toy figure sets
PJ Masks Mission Control Playset
€74.99
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Plush and cuddly animals
BoBo Siebenschläfer, sing with me
€27.99
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Modeling sets
Art&Fun Soft Dough 4+1 Bonuspack
€4.99
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- 56%
Toy figure sets
Deep, Rover
€44.99
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- 47%
Toy figure sets
Deep, Nektons Familypack
€14.99
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Building blocks
Blox Container 500 8 pin Bricks
€27.99
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Toy figure sets
Sam Mountain 4x4
€18.99
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Dress-up dolls
Mia Fashion Doll Yuko
€21.99
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- 60%
Toy figure sets
Deep, Nektons, poseable Figurines (1 Piece)
€4.99
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Toy figure sets
Mia Unicorn Kyara
€26.99
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- 58%
Bath toys
Glibbi Bath Bomb Maker
€11.99
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- 50%
Bath toys
Sam Pull String Boat Titan
€7.99
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- 43%
Toy figure sets
Deep, Mag Knight, Fully Poseable
€34.99
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- 60%
Toy figure sets
Deep, Pirates, poseable Figurines (1 Piece)
€4.99
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Toy figure sets
PJ Masks Figurine Set Gekko+Armadylan
€11.99
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More about Simba Toys
Simba Toys – entertaining toys for children
Girls will love the “Steffi LOVE”, “Evi LOVE” and “ChiChi LOVE” series, which include small fashion dolls, cuddly plush dogs and other accessories. Simba Toys also offers a wide range of toys for boys, including heroes from TV series, water pistols and action toy sets. With such a diverse range of products, there is something to suit all tastes.
Extensive selection – toy dolls, plush toys and more
The range includes classic toys such as dolls, baby toys, outdoor toys, creative games and much more. Simba Toys also offers a selection of digital content to complement its product range and stimulate children’s imagination. For example, fans of the “ChiChi LOVE” series can watch an animated video of Chihuahua coming to life on YouTube. This enables your little one to see their plush dog “in action” and encourages them to imitate scenes from the video.
The range also include popular heroes and figures from films and TV series such as Disney’s “Frozen II”, “Peppa Pig” and “Hello Kitty”. For boys, there are themes such as “Fireman Sam” and “PJ Masks”. The extensive range from Simba Toys offers something for everyone. Whether you’re at home, on holiday or visiting friends or family, the toys are designed for all locations, both indoors and outdoors.
Simba Toys: Innovative toys for children.
When it comes to children’s toys, Simba Toys believes that only the best will do. All toys are produced according to international standards. Safety and compatibility are our utmost priority.
For this reason, Simba Toys is constantly optimizing its manufacturing techniques. This ensures that we can provide a better experience for children and make a contribution to protecting the environment at a time when environmentally-conscious production is more important than ever.
Most important of all is the fun factor, because we make toys that children love – Simba Toys.